Muse: what it is, pricing, and how to use it at work
In plain words: A personal AI agent from Meta (launched Sept 8, 2026) that does tasks for you on its own secure cloud computer with a browser: it browses the web, sends email, books travel and reservations, manages schedules, creates documents and images, turns goals into plans, and keeps working in the background. It can make purchases, but asks for your approval first.
Who it's for
Owners who want a personal assistant for everyday errands and admin (email, scheduling, bookings, simple documents) from their phone, WhatsApp, or computer. A Muse for Small Business version is available.
Try Muse →Use invite code 1JR94P for free bonus credits
Pricing tiers
| Free | $0 with a usage limit; a payment card is required to start |
|---|---|
| Power | $20/month |
| Maximum | $100/month |
| Availability | US only, ages 18+, at launch. Muse for Small Business version available. |
Checked on the official site or help pages in October 2026. Prices change often; confirm on ai.meta.com before buying.
Daily-use examples by profession
Business owners
- Book travel and hotel for a supplier visit, asking before paying
- Turn "grow sales this quarter" into a step-by-step plan
- Keep your weekly schedule organized and send meeting confirmation emails
Doctors & medical offices
- Book travel and reservations for a conference
- Create a simple flyer image for a health fair (you review the wording)
- Manage your schedule of vendor meetings and send confirmations
Real estate
- Schedule showings into your calendar and email buyers the times
- Create a simple listing flyer document and image
- Book lunch reservations for a client meeting
Trainers & coaches
- Turn a client's goal into a written 4-week plan for you to edit
- Create a promo image for a new class
- Keep your session schedule organized and send reminder emails
Restaurants & bars
- Research and buy kitchen supplies, asking approval before purchasing
- Create an image for this week's specials
- Draft emails to suppliers and organize delivery times on your schedule
Trades & home services
- Order parts online, asking approval before buying
- Create a simple job estimate document
- Manage your job schedule and email customers appointment times
Pros and cons
Pros
- Works on its own cloud computer and keeps going in the background
- Asks your approval before making purchases
- Available almost everywhere: iOS, Android, WhatsApp, web, and Mac
Cons
- US only (18+) at launch
- Free plan has a usage limit
- Brand-new product, so check its work before relying on it
Bottom line
Muse is best for: Everyday errands, bookings, and scheduling. Start on the cheapest plan that fits, give it one real task from the list above, and check its work before relying on it.
Try Muse →Use invite code 1JR94P for free bonus credits Compare all agents